CPS Cards Blog

Appealing to the Senses: Why Direct Mail is Memorable

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A printed direct mail piece appeals to more senses than digital marketing and is remembered longer.

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There are many benefits to adding a live stamp to your mailing. Here are just a few.

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Our newest Slideshare presentation can help you sell more gift cards.

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How do you know which gift card vendors are experienced and reliable? Here are five questions to ask during your vetting process.

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Need to sell more gift cards through your third-party aggregator? Here are a few tips for standing out on an in-store display.

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Considering using an indicia on your next direct mail project? Here are the basics to this bulk mail postage option.

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Gift cards are just like any other product, they need to be merchandised in order to maximize sales.

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Adding embossed cards to your direct mail can help improve lift. Here are some tips to help you get started.

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Consumers are not as enamored with mobile loyalty programs as you may think. In fact, some customers want their loyalty cards back.

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More consumers are purchasing their own health insurance since the implementation of the ACA…