Although card embossing is a long-standing personalization technique, it requires knowledge and expertise to get it just right.
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CPS Cards’ 2016 Top 10 Blog Posts
The (card) topics that were of most interest last year!
Continue ReadingAppealing to the Senses: Why Direct Mail is Memorable
A printed direct mail piece appeals to more senses than digital marketing and is remembered longer.
Continue ReadingLive Stamps: Make Your Next Mailing Personal
There are many benefits to adding a live stamp to your mailing. Here are just a few.
Continue ReadingHow to Get Consumers to Buy More Gift Cards
Our newest Slideshare presentation can help you sell more gift cards.
Continue ReadingVetting a Gift Card Vendor: Five Questions to Ask (and Why)
How do you know which gift card vendors are experienced and reliable? Here are five questions to ask during your vetting process.
Continue ReadingTips for Selling Gift Cards Through Third-Party Distributors
Need to sell more gift cards through your third-party aggregator? Here are a few tips for standing out on an in-store display.
Continue ReadingInside Indicias: The Basics for Your Next Direct Mail Project
Considering using an indicia on your next direct mail project? Here are the basics to this bulk mail postage option.
Continue ReadingHow To Increase Gift Card Sales – 6 Merchandising Tips
Gift cards are just like any other product, they need to be merchandised in order to maximize sales.
Continue ReadingEmbossed Cards: Tips for Your Next Direct Mail Campaign
Adding embossed cards to your direct mail can help improve lift. Here are some tips to help you get started.
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