Following up on our last post, part 2 outlines the benefits of loyalty cards for your business. Loyalty cards are a great way for businesses to incentivize customer loyalty, offering a range of benefits both to them and to the customers who use them. Here are five of the top benefits of loyalty cards: CPS […]
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Promoting Loyalty (Part 1)
Loyalty cards have become a major part of the shopping experience. From earning points to enjoying discounts, they offer a wide range of benefits. With the right strategy, customers can maximize the value of their loyalty cards to save time and money. One of the biggest benefits of loyalty cards is the ability to earn […]
Continue Reading7 Ways Embossed Cards Improve Your Direct Mail
Direct mail has been an integral part of marketing for decades, with embossed cards being one of the most popular mediums. Embossed cards offer a unique and memorable way to make an impression on potential customers, reinforcing the message of the campaign and increasing response rates. Here are 7 additional benefits of embossed cards with […]
Continue ReadingTips for Preparing Card Data
Data is the most important component of any card, whether it be a gift card, membership card or healthcare ID card.
Continue ReadingPreemptive Strike: Boosting Gift Card Sales Thru Direct Mail
Retailers are using direct mail to sell more gift cards this holiday season, here’s how…
Continue ReadingFinancial Lending: How Direct Mail Can Help You Convert More Leads into Borrowers
Adding a card to your direct mail campaign is a great way to improve lift and drive more business.
Continue ReadingHealthcare Cards: The Risk of In-House Production
Producing your own healthcare cards may seem like a cost-savings, but the risks associated with a HIPAA breach may cost way more.
Continue ReadingDirect Mail: How to Amplify Your Marketing Message
Looking to make your direct mail more effective? Consider expanding your marketing “real estate” with an 11 x 17 direct mailer.
Continue ReadingProtecting Your Card Program From a Natural Disaster
Nobody thinks about a possible natural disaster, until it happens. This is why a disaster recovery plan is critical for your business.
Continue ReadingWhy Every Ecommerce Business Should Offer Physical Gift Cards
Ecommerce websites often focus on serving up everything digitally, including gift cards, but it may be time to re-think that strategy.
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