CPS Cards Blog

Print on Demand Plastic Cards – A Smart Solution That Delivers!  PART 1

by Sean Huban

Looking to boost sales, enhance member communications, or optimize your marketing budget? Print on Demand (POD) plastic card package solutions should be on your radar. By utilizing a CPS’ POD solution, your organization can have plastic cards printed and mailed as they are requested … in real-time.   The benefits and effectiveness of these custom solutions […]

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Unlock the Power of Direct Mail: Millennials Are Listening!

by Sean Huban

In today’s digital age, one might think that traditional direct mail has lost its impact. But recent studies reveal a surprising truth: direct mail matters now more than ever, especially among millennials—the generation often dubbed as the digital natives. According to the USPS, millennials are not just responsive to direct mail; they’re embracing it: Our […]

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Here’s to 2024!

by admin

Sending warm wishes to all our employees, clients, partners, and friends on the New Year. Our organization wouldn’t be as successful as it is today without all of you. Wishing you success, happiness, opportunities, and prosperity in life.

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A few words from our President

by admin

As we continue to celebrate our 25th Anniversary, we asked our President, Jim Cooney to share some thoughts.  Jim opens up about his 20-year voyage with the company, sharing memorable moments, inspirational insights, and the guiding principles that fueled CPS’s success. Memorable Moments: Innovation Jim paints a vivid picture of CPS’s evolution, reminiscing about key […]

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Giving Thanks

by admin

To our customers, partners, employees, and friends … we want you all to know how thankful we are for your dedication and loyalty. Our success would not be possible without you. Enjoy this time with your family, friends, and the ones that you love. Happy Thanksgiving!

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by admin

CPS thanks all Veterans today! Thank you for your service, dedication, and sacrifice. Special thank you to all of our employees that have served. “This nation will remain the land of the free only so long as it is the home of the brave.” – Elmer Davis

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Powering Your Direct Mail

Powering Your Direct Mail

by Sean Huban

In an age dominated by digital marketing, the effectiveness of direct mail might not be immediately apparent. However, when you introduce plastic or paper cards into your direct mail campaigns, you unlock a unique and compelling strategy that can yield significant results. This blog post will explore the benefits of direct mail with plastic or […]

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Elevating Member Engagement: The Power of Health Plan Welcome Kits, (Pt. 2)

by Sean Huban

Welcome Kits Improve Member Engagement

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Elevating Member Engagement: The Power of Welcome Kits in Health Plans (Part 1)

by Sean Huban

Member engagement is crucial for the success of health plans. Beyond enrollment and payments, they need to focus on building relationships and empowering members. Welcome kits can be a powerful tool in achieving this goal.  Leveraging welcome kits can improve member engagement, enhance the onboarding experience, and foster long-term satisfaction and loyalty. Creating a Memorable […]

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Gift Cards: Trends & Preferences (Part 2)

by CPS Cards

As the gift card industry evolves, businesses must pay attention to trends and consumer preferences according to Fiserv’s Q22023 survey. AI-Designed Artwork: Embracing AI’s Creative Potential Artificial Intelligence (AI) has become a game-changer in various industries, and the gift card sector is no exception. However, opinions on AI’s role in gift cards vary among survey […]

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