CPS Cards Blog

Why Every Ecommerce Business Should Offer Physical Gift Cards

by admin

Ecommerce websites often focus on serving up everything digitally, including gift cards, but it may be time to re-think that strategy.

by admin

Pop-up displays are an easy and economical way to bring attention to your gift cards, especially during seasonal holidays.

by admin

Direct mail is rising as digital marketing avenues become over saturated and email open rates do not meet marketers expectations.

by admin

As retailers continue to focus on technology to drive sales, they are missing the boat on one key area of the customer experience – the checkout.

by admin

Although card embossing is a long-standing personalization technique, it requires knowledge and expertise to get it just right.

by admin

The (card) topics that were of most interest last year!

by admin

A printed direct mail piece appeals to more senses than digital marketing and is remembered longer.

by admin

There are many benefits to adding a live stamp to your mailing. Here are just a few.

by admin

Our newest Slideshare presentation can help you sell more gift cards.

by admin

How do you know which gift card vendors are experienced and reliable? Here are five questions to ask during your vetting process.