CPS Cards Blog

Mobile Loyalty: 4 Reasons Why Consumers Prefer Cards

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Consumers are not as enamored with mobile loyalty programs as you may think. In fact, some customers want their loyalty cards back.

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healthcare insurance cards

The Consumerization of Healthcare – How to Think Like a Consumer Brand

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More consumers are purchasing their own health insurance since the implementation of the ACA…

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5 Ways to Use Direct Mail More Effectively

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73% of consumers prefer direct mail over other forms of advertising, so is it a part of your marketing strategy?

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Why Embossed Cards are Still Relevant in a Digital World

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We live in a technology-driven world, yet embossed cards still have a place in our society. Learn why they remain popular in our mobile world.

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Loyalty Programs: The Challenge with Going Mobile

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Although mobile technology plays a major role in our society today, there is still a place for loyalty cards.

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The Healthcare Kit: Your Prescription for a Better Brand

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Healthcare kits can help insurers rise above the competition in today’s evolving marketplace.

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Direct Mail Secrets: How to Quickly Add a Card to Your Campaign

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Learn how we helped one client add more than 6 million cards to their direct marketing campaign in less than four weeks.

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Direct Mail: Getting That Envelope Opened

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Direct mail is only effective if you can get the recipient to open the envelope.

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B2B Gift Card Programs: The Benefits for Merchants

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Many companies rely on B2B gift card programs for incentive & rewards. Do you offer one?

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Protecting Your Gift Card Program from Fraud

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With the rise in popularity of gift cards over the past several years, gift card fraud has seen an increase as well.

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