Gift cards are just like any other product, they need to be merchandised in order to maximize sales.
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Embossed Cards: Tips for Your Next Direct Mail Campaign
Adding embossed cards to your direct mail can help improve lift. Here are some tips to help you get started.
Continue ReadingMobile Loyalty: 4 Reasons Why Consumers Prefer Cards
Consumers are not as enamored with mobile loyalty programs as you may think. In fact, some customers want their loyalty cards back.
Continue ReadingThe Consumerization of Healthcare – How to Think Like a Consumer Brand
More consumers are purchasing their own health insurance since the implementation of the ACA…
Continue Reading5 Ways to Use Direct Mail More Effectively
73% of consumers prefer direct mail over other forms of advertising, so is it a part of your marketing strategy?
Continue ReadingWhy Embossed Cards are Still Relevant in a Digital World
We live in a technology-driven world, yet embossed cards still have a place in our society. Learn why they remain popular in our mobile world.
Continue ReadingLoyalty Programs: The Challenge with Going Mobile
Although mobile technology plays a major role in our society today, there is still a place for loyalty cards.
Continue ReadingThe Healthcare Kit: Your Prescription for a Better Brand
Healthcare kits can help insurers rise above the competition in today’s evolving marketplace.
Continue ReadingDirect Mail Secrets: How to Quickly Add a Card to Your Campaign
Learn how we helped one client add more than 6 million cards to their direct marketing campaign in less than four weeks.
Continue ReadingDirect Mail: Getting That Envelope Opened
Direct mail is only effective if you can get the recipient to open the envelope.
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