Enjoy a little insight into our trip to ASAE Annual Meeting & Expo in Detroit.
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Four Things Driving Gift Card Packaging
Your approach to gift card packaging depends on what is driving your decisions.
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Gift Cards: Paper or Plastic?
Their time has come – paper cards. Not to say they haven’t been around for a while, but the adoption of paper cards for advertising, and now gift, is growing significantly.
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How to Make Your Members Feel Like They Belong
A membership kit can make a great first impression and it can help to engage new members immediately.
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How a Membership Card Can Help You Retain Members
Is that paper membership card hurting your brand? A high quality plastic card leaves a better impression and helps you retain members.
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Gift Cards and Carriers – a Perfect Match
If your brand offers a variety of gift cards and carriers, consider asking your card vendor to use a coding system to ensure a “perfect match.”
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Retail Insight: How to Improve Your Email Open Rates
An email that drives business into your retail location is only beneficial if your customer opens it, plain and simple.
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Magnetic Stripes: Decoding Their Data for Your Gift, Loyalty and Membership Cards
Before adding mag stripes to your card, there are some things you should know. This guide will help.
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How To Use Co-Branded Gift Cards to Drive Sales
Gift card managers, have you considered partnering with another brand to increase gift card sales?
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6 Tips for Boosting Gift Card Sales
With gift card sales expected to reach $140 billion by 2016, they can be a substantial revenue source for your business.
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